Silk comes with a reputation.
Soft. Fluid. Elegant. A little dramatic in a very Carolyn Bessette way.
You put it on and suddenly your errands feel more romantic. You consider ordering wine with lunch even though it's only Wednesday and you still have emails. Sigh...
Traditional silk can also be so freaking annoying.
Dry clean only.
Avoid water, oil, sweat, sunscreen, red sauce, purse straps, children, weather, and most signs of being alive.
Beautiful? Yes.
Chill? Not exactly.
I wanted the silk thing without the silk responsibilities.
Kindsilk starts with cotton linter, which I know sounds like something found in the back of a dryer, but stay with me.
Cotton linter is the tiny fiber left on cottonseed after cotton is processed. Most of the time, it gets discarded with the seed. So not glamorous.
Kindsilk takes that overlooked fiber and turns it into something soft, fluid, and luminous, with a much more realistic understanding of how women actually get dressed.
The fabric almost pours.
It slips over skin like liquid.
It makes denim look hotter. It makes a sweater feel less innocent. It turns a pool cover-up into something you could absolutely wear to dinner with the right sandal and a small amount of nerve.
And because it’s washable, you don’t have to treat it like a fragile little secret.
You can pack it. Throw it over swim. Take it somewhere humid. Whatever. Basically, everything our mothers told us not to do with silk.
What something is made from matters.
How often you actually get to wear it matters just as much.
A piece that only works once, in one setting, with one exact shoe and one very cooperative weather pattern is mostly decorative. In this economy?
That’s why I’m a little obsessed with Kindsilk.
A material with a past life. A piece with several future ones.
Sustainable luxury, without the fragile little attitude.
