Carve Designs is a beach lifestyle apparel brand based in Mill Valley, California. We sell women’s swim & lifestyle apparel to specialty retailers around the country. We have an established business online and wholesale, and are now growing our direct-to-consumer business. For full-time positions, we offer a competitive benefit and compensation package including paid vacation, paid holidays, product discounts, and a casual but professional work environment.
Carve Designs is seeking an E-COMMERCE COORDINATOR and a part-time FIT MODEL.
We are seeking an e-commerce professional who will report to the Director of Marketing to work in our Mill Valley office. As a member of our marketing team, you will drive Carve Design’s e-commerce business and be responsible for website content management, user experience improvements and upgrades, online marketing campaigns, and reporting and analysis.
Responsibilities include but are not limited to:
Maintain regular asset updates on carvedesigns.com including seasonal product updates, campaign image updates as well as day-to-day site changes. Manage external development agency to maintain and improve user experience on carvedesigns.com
Manage direct to consumer marketing and promotional efforts include email campaigns, retargeting, digital advertising, SEO/SEM and social media. Partner with Marketing Coordinator on email campaigns and social media calendar.
Assist with the planning and reporting for a direct mail program to drive growth on carvedesigns.com.
Regularly maintain a dashboard of KPIs, communicate campaign results through weekly and monthly reporting.
Project manage new website technology implementations in partnership with System Admin and external web development agency to ensure successful deployment and maintenance of new platforms.
Help implement and maintain a CRM platform. Make recommendations for customer acquisition and retention programs.
Ensure that product information and digital assets are updated and maintained in Carve Designs’ Digital Asset Management/Product Information Management platform.
Coordinate consumer experience improvements from order to delivery, work with customer service and fulfillment center to ensure premium customer experiences are achieved.
Assist with inventory analysis and transfers as needed.
Assist with monthly e-commerce budget tracking and reconciliation.
Partner with Marketing Coordinator to create digital campaigns and maintain assets on Carve Designs’ Digital Marketing Platform for retail partners.
Requirements for the position:
3-5 years progressively increased e-commerce experience
Proficiency with Google Analytics, Shopify, Microsoft Excel
Strong analytical background, a proven track record of reporting
Strong digital and social marketing perspective with experience evaluating ROI
Basic proficiency in Adobe Creative Suite
Strong written and verbal communication skills
Knowledge, Skills, and Abilities Required:
Clear and concise communication skills
Ability to take direction and work autonomously
Ability to articulate and rationalize fresh ideas
Be organized and ready to juggle several assignments
Project management skills
Ability to be a team player
Flexibility to change gears with little notice
Passion for apparel and an active lifestyle a plus