Plum and Violet Clothing and Swimwear

A little purple goes a long way. Rich plum layers bring warmth to cool mornings, while violet swimwear and breezy light violet pieces have your next beach day covered. Find relaxed sweaters, stretch denim, and swim styles with support and coverage options that let you do your thing, comfortably.

Plum and violet play nicely with the rest of your closet—no color theory homework required. Pair dark plum denim with a cream top, or soften your layers with a light violet sweater. For days by the water, try solid violet swimwear with a reversible print, then slip into the cotton Zuma Stitched Coverup when it’s time for a lunch break. Choose the fit that feels like you, and let the color do the talking.

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